Category Archives: Running a vintage shop

Coolclobber Free Postage offer June 2018

Free postage
Coolclobber Free UK postage offer June 2018

UK customers, Postage & Packaging is free on all orders over £35 throughout June, at Coolclobber.

https://www.etsy.com/uk/shop/coolclobber

June shopping special offer… Floslingerie

https://www.etsy.com/uk/shop/FlosLingerie

Here’s the latest shopping offer from Floslingerie.

Applies to all U.K. orders over £25 throughout June.

 

UK postage offer

A revolution in shirt design, 1960s men’s fashion.

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https://www.etsy.com/uk/shop/coolclobber

Re-imagining the Shirt in the 1960s.
Men’s shirts through history have been fairly functional. They would keep a chap warm and well covered up, and particularly throughout the nineteenth century they would have been fairly voluminous with a wide straight cut, maybe with a generous shirt tail to tuck in to trousers, sometimes with detachable starched collars and cuffs. The collarless shirt, sometimes made of wool flannel, would be worn mainly by manual workers, a white or pale coloured shirt would be worn by office workers.
In the 1950s and into the 1960s, Rael-Brook was one of Britain’s largest manufacturers of men’s shirts. Their advertisements, featuring dancing shirts, were shown on the television, accompanied by the catchy musical jingo, ”Rael-Brook, Rael-Brook, the shirt for men”. Real-Brook introduced subtle stripes and soft colours, including primrose and pink to their range, to attract younger men to buy their products. In the early years of the 60s, millions of white shirts were imported from Hong Kong to Great Britain, but the younger market demanded something different. Arrow and Tootal were popular brands with the younger buyers, offering new and brighter patterns, with an emphasis on a new slimmer silhouette and innovations to the collar. Tab collars and button down collars became popular, as did pointed collars and rounded collars.
In 1963, Ben Sherman brand was born. Ben Sherman (neé Sugarman) came from the USA and started up a company making an iconic 1960s shirt. It was immediately adopted by the Mods of 1963, and later by Two-Tone and Ska followers. Like an Italian profile, the Ben Sherman shirt was a very slim fit with a square cut hem ( no bulky shirt tail!), it had a box pleat at the back, a back button and button down collar. It came in many colours and patterns. The Ben Sherman shirt was the epitome of mod fashion for British men.
In the USA, Arnold Palmer, probably the best known and best loved golfers of the 1960s, won the US Open in 1960, and created his own brand, Arnold Palmer Enterprises, a year later. From those early years, shirts were part of the Arnold Palmer range, and bore both his name and his own logo, a golfing umbrella. The Arnold Palmer shirt of the 1960s comes in a variety of colours and patterns, plains and abstract, has a sharp collar, is a slim cut, and reflects the tastes of young American Pop Culture.
Colour and pattern remained a feature of men’s shirts throughout the 1960s and into the 70s, when collars and cuffs became more exaggerated, sometimes with the addition of frills. 1960s shirt fashions remain infinitely sharp and wearable, making them highly sought after pieces of vintage clothing.

Today’s best find!

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Today I visited some of my favourite haunts, searching for vintage pieces that will fit in my shops. Late in the day, I came across this amazing 1970s Ronald Joyce “After Six” evening dress…..certainly today’s best find!

These are my preview photographs, taken for my Instagram feed….as I couldn’t wait to show off my latest find. Although I haven’t taken measurements yet, I can safely say that it is Small, no more than a U.K. size 8, and it is in amazing condition.  Later this week I will photograph it for the shop listings, and taking a full set of measurements to add to the description.

https://www.etsy.com/uk/shop/coolclobber

Ford Wales Amateur Golf Tournament 1982, Red Blazer.

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Sometimes a piece of clothing just grabs my attention and I like to find out a bit more about its provenance. And so it was with a bright red blazer that came in to my possession just last week.
It has an interesting pocket badge, embroidered with metal thread lettering, reading “Ford Wales Amateur Golf Tournament 1982, Home Internationals”, clearly a team blazer and of interest to Amateur Golfers and anyone interested in the history of Ford Motors. In 1982, Ford would have been in production at Bridgend, South Wales, I believe it was producing engines or engine parts, possibly for the Ford Focus. I find it interesting that even in the 1980s, the company would have supported its workers recreational pursuits, such as here, Golf. My understanding is that the Home Internationals, Wales, Ireland, Scotland and England, had their own knock out leagues, and that Ford’s sponsorship included Small prizes for the regional tournaments, and presumably a larger prize for the final, which I understand would have been played on one of the more prestigious courses. Although I have not been able to unearth any further information, it is enough to capture my imagination, and has made me think how a piece of clothing can archive social and regional history.

 

 

 

 

Labor Day Flash Sale Aug 31 – Sept 4

Labor day
Labor Day sale
Labor day
Labor Day sale

Photoshoot, BEWTstudios, Cardiff

Coolclobber Photoshoot My 2017
May Photoshoot Bewtstudios Cardiff

I am always looking at ways to update my shop and keep it looking fresh.  Last week Coolclobber was at Bewtstudios, Cardiff Bay with photographer Greg Gladysiak and ten models for a day long shoot organised for Coolclobber by marketing and events consultant, Boisbach.

If you follow CoolclobberVintage on Instagram you can see some of the fabulous shots that show off some of the vintage treasures in stock right now!

 

Here are a few!

80s party dress
80s short prom dress
1960s two piece
1960s Jaqui O style two piece
Jacket and cap
Casual denim and flat cap
Black and white two piece dress and jacket
Two piece silk and angora mix
Prom king and queen
Cute prom wear! 60s Tux jacket, beaded column dress
Traditional robe
Elegant traditional man’s robe
Shirt hat braces tattoos
Shirt hat and braces
Raincoat and flat cap
The classic vintage raincoat
80s does 40s styled for now
80s does 40s re-imagined

All of the above are available or about to be listed at Coolclobber.

https://www.etsy.com/uk/shop/coolclobber